Our Mission

To equip every lifter — from beginner to elite athlete — with durable, competition-standard gear that inspires confidence in every rep. We aim to grow the strength sports community in Singapore by making professional-grade barbells, plates, racks, and platforms accessible and affordable.

Our Vision

To be Singapore’s go-to source for strength training equipment, supporting the growth of powerlifting, CrossFit, and Olympic weightlifting. Our vision is to see more lifters hitting PRs on quality equipment they can trust — whether they’re training for competition or building a healthier, stronger lifestyle.